The oldest fishcake brand from Korea – Samjin Amook finally opening their first store in Central Park Mall, Jakarta. Established since 1953, Samjin Amook has been opened more than 30+ store in South Korea and Asia.
Samjin Amook specialized in producing 어묵 (fishcake) into various different snacks. Samjin Amook was founded by Park Jae Deok (1953) during the Korean War and were made to create a nutritional food at that time. At first, Samjin Amook was only small produced until they start to build a factory in 1963 then renovated the factory in 2011 followed by establishing the second factory in 2013 and developing not only in Korea but in another part of Asia, such as Singapore and Jakarta. Until now, Samjin Amook was managed by the 3rd generation family business, Park Yong Joon.
Samjin Amok has been an integral part of Korean meal and snacks from the past until becoming a culture now. All the fish cake that prepared are imported directly from Korea and freshly made daily as you can see how they prepare everything from the open kitchen inside the store.
Located in Central Park Mall Lower Ground floor, Samjin Amook making a “bakery style” concept to serve the delicacies. There was no sitting area at all. So you just need to get what you want, queue to pay and take away everything. They have more than 50 varieties of amook (fishcake) products to serve us.
Their best seller items are Cheese Croquette, Fried Chilli Pepper, Goblin’s Mace, Cheese Roll, and Amook Toast. I’ve been tried all the best seller items and some of the others that attract.
Goblin’s Mace is a handmade amook coated with diced potatoes and filled with sausage inside.
A huge chili pepper stuffed with amook and fresh vegetables and beautifully dry fried. Among of all, this is my no 1 favorite so far, because taste and smells a bit spicy and unique!
Despite all the fried guilty feeling, the taste is good enough to make me want to munch some more! Anyway, they offer an interesting buy 1 get 1 promo on 14th and 15th August 2018 so do not hesitate, just come and have a bite for yourself!
Address : Central Park, Lantai Lower Ground, Jl. Letjen S. Parman, Tanjung Duren, Jakarta
Open : Daily : 10.00AM – 22.00PM
Instagram : @samjinamook.id